CarnalNation

Clipped from: www.dailykos.com (share this clip)

This horrible news item is making the rounds; I can't find any evidence that it's a hoax. Unfortunately I caught up with it after East Coast office hours, so I'll have to call Women's Day and scream at them tomorrow.

As I've never read "Women's Day" or used a Summer's Day product, I visited both their websites. On the Women's Day site I found this reasonable answer to an "Embarassing Sex Question":

5. I’m worried that I smell … down there. How do I know if I have an infection or if it is just normal?

At one point or another, most every woman worries that she has an unpleasant odor, says Dr. Cass. (And, the joke boys tell in high school about girls smelling like fish doesn’t help matters.) While strong vaginal odor can be a sign of an infection, what you’re worried about is most likely your own natural scent—one you shouldn’t be embarrassed about. “We are so deodorized in our culture that normal human odors are often deemed offensive,” says Dr. Cass.

From www.womansday.com (share this quote)

 

and this reasonable answer to a "Question to Ask Your Gynecologist":

 

3. “I’m concerned about my vaginal odor—is it a sign of an infection or STD?”

Concerns about vaginal odor are very common, says Dr. Herbenick, so don’t feel like you’re the first woman in the history of the world to worry about it. “Often, the scent is totally normal,” she says, “and your gynecologist can reassure you of this so you can feel comfortable and confident with your body.”

From www.womansday.com (share this quote)

 

 

So it would seem that Women's Day doesn't have a "pussies are dirty" editorial policy. Perhaps it's the folks in the advertising sales department who support the notion that a lack of "Freshness" is all that's keeping American women earning only 79.9% of what men earn?

Sadly, those folks are all women. Perhaps they need a talking to. I used to sell magazine advertising myself, so I can assure you they know exactly what the ad content is long before it's run; this ad wasn't a surprise.

Here's the Advertising Department of Women's Day:

Maritza Barone, Assistant to the Associate Publisher, mbarone@hfmus.com.

or Elizabeth Fennell, Sales Assistant (212) 767-6788,

or in LA, Margaux Nacpil, Sales Assistant at (323) 954-4806

There are email contact forms for the above sales reps in the media kit section of the site. There's a Hold Harmless clause in the advertising agreement, so any serious trouble stirred up by the ad is Summer's Eve's problem.

Guess what Summer's Eve says:

Q: Do other women experience the insecurity that comes with bad hygiene days?

A: As sure as the sun rises in the morning, you can bet your friends are experiencing the same feelings. So how do you keep these days under control? One way is to use Summer's Eve Feminine Deodorant Spray. You'll feel fresher, and it'll show.

 

To contact Summer's Eve and tell them that a) you'll get your raise based on your job skills and b) your pussy is a self-cleaning oven and they can fuck off, write or call Fleet at:

Fleet Laboratories
4615 Murray Place
Lynchburg, Virginia 24502
USA

Phone: (434) 528-4000

Interestingly, Summer's Eve is produced by Fleet Labs, the same company that recently "came out" with the "Fleet Naturals" line of anal-sex friendly, condom-compatible enemas. Fleet Labs also produces one of the nastiest "feminine care" products around, Norforms Female Deodorant Suppositories.

 

The Summer's Eve ad account, worth $10-15 million annually, just changed hands; the new agency is the Richards Group but the agency that would have created the assets for the current campaign is the Chicago-based branch of Euro RSCG, owned by Havas Worldwide, which also holds the Viagra account.

The key decision-makers in the ad agency selection process are Angela Bryant, senior brand manager for feminine hygiene; Emily Klopp, senior brand manager for digestive health; and Steve Ruhf, vp of U.S. marketing and business development, according to the RFP.

 

Clipped from: www.brandweek.com (share this clip)